Pricing research with real people

Find the price people are willing to pay.

Test different prices with real people—without showing them alternatives. Each person sees one price and tells you whether they'd actually buy.

Create for free. Collect as many responses as you want.See the first 30 free. Unlock the full report for $14.90.
30-second setupAnonymous responsesClear price recommendation
Price testing illustration showing different prices and buyer responses

A better way to price.

  1. Screenshot: Describe your offer
    1

    Describe your offer

    Name, one-line description, what the buyer gets. Under a minute to set up.

  2. Screenshot: Add up to 5 prices to test
    2

    Add up to 5 prices to test

    Each respondent sees exactly one, picked at random — never a range to compare or anchor against.

  3. Screenshot: Share the link anywhere
    3

    Share the link anywhere

    WhatsApp, email, LinkedIn, X, Reddit, your newsletter — every reply becomes a data point.

  4. Screenshot: Read your pricing report
    4

    Read your pricing report

    Purchase intent at every price, modelled revenue, and the price that sells best — no guessing.

See exactly what your respondents will see.

Experience the pricing question just like a real respondent would.

Live demoTry the full respondent flow

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Test the price before you launch.

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Would You Buy It assigning one hidden price to each respondent

The important bit

One person. One price.

Every respondent is shown only one of the prices you're testing. They never see the other options, so they can't simply compare prices and choose the cheapest one.

That gives you a cleaner signal of purchase intent at each price point.

Create a price test

Frequently asked questions.

Everything people usually ask before running their first price test.

How does Would You Buy It work?

You describe your offer and add up to five prices to test. Each person who opens your shared link is shown exactly one of those prices, picked at random, and answers whether they’d buy at that price. Once enough people have answered, you get a report built from those real answers.

Why does each person only see one price, not all of them?

If people can compare prices side by side, they naturally pick the cheapest one — that’s price shopping, not purchase intent. Showing exactly one price per respondent removes the comparison, so what you get back is a cleaner signal of what people would actually pay.

Is it free to create a test?

Yes. Creating and sharing a test costs nothing, and the first 30 responses on every test are free too. You only pay if and when you want the full, detailed report.

What do I get when I unlock the report?

Purchase intent at every price you tested, modelled revenue per price, the best-performing price, what the "no" respondents would have paid instead, and a full purchase-intent breakdown, plus a CSV export — for a one-time USD $14.90 per test.

Is this a subscription?

No. There’s no subscription and no seat fees. You pay once, per test, only when you unlock that specific test’s report.

How many responses do I need before I can trust the result?

We flag it rather than guess: a recommendation needs at least 30 total responses and at least 8 per price you’re testing. Below that, we tell you it needs more responses instead of showing a number we don’t believe in yet.

Do respondents need to sign up or share personal info?

No. Answering is completely anonymous — no name, no email, no account. We only set one anonymous cookie on their browser so the same person can’t answer the same test twice.

Can I get a refund after unlocking a report?

A report is available immediately after payment, so purchases are generally final once it’s unlocked. If you were charged in error or charged twice, contact us and we’ll help — see the full Refund Policy for details.

Free to test. Pay only for the report.

No subscription — you pay once, per test, only when you're ready for the detailed numbers.

Always free

$0

to create and share a test

  • Unlimited price tests
  • 30 responses per test, free
  • Live response count as answers come in
  • One hidden price per respondent, always
Create a price test

Full report

$14.90 / test

one-time, unlocked when you're ready

  • Purchase intent at every price
  • Modelled revenue per price
  • Best-performing tested price
  • What the no-sayers would have paid
  • Strong purchase-intent breakdown
  • CSV export
Start a test

No subscriptions, no seat fees — you only pay to unlock the report for a test you've already run.

Ready when you are

Stop guessing. Test your price.

Set up a test in 30 seconds, share one link, and get a clear signal from real people before you launch.

Create your free price test

No subscription. Unlock the detailed report only when you're ready.